Although it took me several weeks to meet with and interview website owners who had hired search engine optimization companies, SEO firms that had done website optimization work for clients, and to research and analyze information about the history of search engine optimization; once I was complete I felt like I knew everything there is to know about search engine optimization.

The main conclusion I have made about search engine optimization is the following: First, I believe that search engine optimization is best for those who have content rich websites, offering resourceful information, helpful tips, and quality products. Also, I believe that website optimization can help people achieve improved search engine ranking if the right search terms are chosen to optimize.

Secondly, I there are a lot of companies out their who claim to be professional search engine optimization firms, however careful research about each search engine optimization company is important because there is a world of difference (in results they can produce) between a search engine optimization firm that is new and an SEO that is older and more experienced. Also, it is very important to understand how search engine optimization companies charge their fees for their website submission and web site optimization work, because some charge monthly fees and try not to disclose it very clearly on their websites.

Finally, I believe that the search engine optimization business is still a baby and there is a lot of room for search engine optimization companies to grow, especially because the major search engines are constantly changing around their programs and methods.